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Local SEO — Philadelphia

Philadelphia SEO Company for Small Businesses

Search engine optimization is a long game. We run the audits, fix what's broken, build what's missing, and report back every month. You'll always know where you stand and what's next. Packages start at $199/mo.

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The Work

SEO is a lot. Here's what it actually involves.

Most agencies sell you a package and send a PDF. We'd rather show you the work. Every engagement starts with a real audit. Then we build a prioritized list of what's costing you visibility right now, and we work through it month by month.

  • Screaming Frog Crawl

    We hit every URL on your site. Broken links, redirect chains, duplicate titles, missing meta, thin pages, URLs that shouldn't be indexed. This is where most of the quick wins live. Problems quietly costing you traffic that have been sitting there for months.

  • Semrush Technical Audit

    Site health score, Core Web Vitals, mobile usability, internal linking gaps, and keyword ranking data. We also run a keyword gap against your top competitors. What they rank for that you don't is a roadmap for what to build next.

  • Backlink & Authority Review

    Who links to you, how authoritative those sites are, and whether any are doing more harm than good. We compare your backlink profile to your top competitors to identify where the authority gap is widest.

  • Google Business Profile Audit

    Category, service area, photo quality, NAP consistency across the web, review cadence, posting activity. For local businesses, your GBP is often the first thing Google looks at. Most are set up once and never touched again.

  • On-Page Signals Review

    Every page on your site gets looked at. Title tags, H1s, header structure, image alt text, internal link anchor text. Not whether they exist, but whether they're actually doing any work. A title that says "Home" won't break a crawl. It will cost you rankings. That's true for a lot of what we find on sites that have never had a real audit.

  • Schema & Structured Data Audit

    Most local business sites have zero schema markup. That means no star ratings in search results, no FAQ dropdowns, no service cards showing up in Google. We check what's on your site, what's broken, and what's missing. LocalBusiness, Service, FAQ, and Review schemas are where the biggest quick wins usually sit for sites that have never had them.

All of that produces one thing: a ranked list of what to fix first.

Not a 90-page report you'll never open. It's a working document that drives what we do every month. Technical fixes go first (highest leverage, lowest cost to fix). Then on-page: titles, headings, internal links, content gaps. Then content: the piece included in your plan, researched and written to target real search queries. Citations get built. GBP stays active. The monthly report lands in your inbox.

The honest part: there's no shortcut. A site with years of technical debt doesn't recover in 30 days. What we can do is make every month's work count. We prioritize the highest-leverage changes, execute them cleanly, and track whether they moved the needle. That's the job.

Packages

Starting points, not rigid boxes.

These packages are a starting point. Before any work begins, we get on a call — we want to understand your business, where you're at in search, your biggest pain points, and what's realistic within your budget. Strategy gets shaped from there. No assumptions.

  • Basic

    $199/mo

    $250/mo when bundled with web design

    Best for: Businesses looking to keep their website SEO healthy, without aggressive growth. A maintenance package.

    • Google Search Console monitoring Sitemap, crawl errors, indexing, Core Web Vitals
    • Basic on-page tweaks Titles, meta, headings, internal links — errors flagged by GSC or found by us
    • Google Business Profile Optimization, review replies, 2 monthly posts
    • NAP citation monitoring and building
    • Monthly SEO report GSC report, Google speed score, citation report
  • Local SEO

    $299/mo

    $350/mo when bundled with web design

    Best for: HVAC, plumbers, contractors, restaurants — any service business that relies on local searches.

    • Everything in Basic
    • Weekly Google Business Profile posts
    • Local keyword rank tracking 15–20 keywords monitored, reviewed monthly to guide content and on-page work
    • 1 local content piece per month Service or location page targeting a specific local search, or a blog post
    • Review generation strategy QR code, personalized follow-up templates, automated review request guidance
    • Detailed monthly SEO report GSC, speed score, citation report, keyword ranking snapshot
  • E-Commerce

    $399/mo

    $450/mo when bundled with web design

    Best for: E-commerce businesses selling products online and looking to grow organic sales.

    • Everything in Basic
    • Product and category page optimization Titles, descriptions, schema for rich results
    • E-commerce keyword rank tracking 15–20 keywords, reviewed monthly to guide content
    • 1 content piece per month Blog post targeting buyer-intent keywords
    • Image alt text optimization + internal linking improvements
    • Detailed monthly SEO report GSC, speed score, keyword ranking snapshot, product/category page performance

Add-Ons

Looking to move faster? These can be layered onto any package.

  • Extra content piece — $100–$200/piece Service page, location page, or blog post beyond your plan. Topic chosen from keyword data.
  • Backlink outreach — $150/mo Manual outreach with a goal of building 2–3 quality backlinks to your priority pages.
  • Competitor gap analysis — $100/mo Monthly report identifying keywords your competitors rank for that you don't. Feeds directly into content and on-page priorities.
  • Schema markup implementation — $100 one-time LocalBusiness, FAQ, Product, or Review schema added to priority pages.

Not sure which fits? That's what the call is for. Book a call →

Together

SEO works best on a fast website

Most of our clients pair ongoing SEO with a hand-coded site from our Philadelphia web design team. See pricing for bundles, or contact us for a free consultation.

For a real-world example of technical SEO and content on a trade site, read our HVAC contractor case study.

Local Philadelphia SEO

We Serve All Philadelphia Neighborhoods

From Fishtown to Center City, Northern Liberties to South Philly, we help businesses across Philadelphia get found by local customers. Our neighborhood-specific SEO strategies ensure you rank where it matters most.

  • Fishtown

    Local SEO optimization for Fishtown businesses

  • Center City

    Downtown Philadelphia SEO services

  • Northern Liberties

    NoLibs local search optimization

  • South Philadelphia

    South Philly SEO services

Get Your Free SEO Consultation

Industries We Serve

  • Restaurants
  • Law Firms
  • Contractors
  • Medical Practices
  • Real Estate
  • Retail Shops
What to Expect

Month by month, here's how it goes.

SEO isn't magic — it's methodical work, tracked and reported every step of the way.

Audit & Baseline

Screaming Frog crawl + Semrush audit. GBP cleaned up. GSC and rank tracking connected and baselined. You get the prioritized issue list before we touch a single thing.

Fix & Optimize

Top issues get worked — technical first, on-page next. First content piece delivered (Local and E-Commerce plans). Citations submitted. GBP posting starts. First report delivered.

Build

Monthly cycle runs — content, citations, GBP, on-page from keyword data. Local map pack movement typically starts showing up here. Organic head terms are still warming up.

Compound

Authority builds. More pages rank. Branded search grows. Head terms start moving. Monthly reports show the trajectory — not just where you are, but which direction you're heading.

Straight Up

What we can't control — and won't pretend we can.

  • We don't guarantee rankings. Nobody can. Any agency that does is selling you something. What we guarantee is the work — audits run on schedule, reports delivered monthly, issues addressed in priority order.
  • SEO takes time. Local and map pack results can show up in 3–6 months. Organic rankings for competitive head terms take longer — expect 6–12 months of consistent work before significant movement.
  • Google's algorithm is outside our control. We build to best practices, which means we're not chasing shortcuts that get penalized when the next update rolls out. Clean work only.
  • We need things from you. Review responses, approval on content, access to Google Search Console. SEO doesn't work in a vacuum — your participation matters, especially on review generation.
  • Local SEO and organic SEO are different. Local targets the Google map pack — driven by your GBP, reviews, and citations. Organic targets the blue-link results below the map — driven by your site's content, authority, and technical health. Most small businesses need both working together.
Common Questions

Honest answers.

How long until I see results?
Local and map pack improvements can show up in 3–6 months. Organic rankings for competitive head terms take longer — expect 6–12 months of consistent work before significant movement. We'll show you the trajectory in monthly reports so you can see progress before rankings change dramatically.
Do you guarantee rankings?
No. We guarantee the work — audits run on schedule, reports delivered monthly, issues addressed in priority order. Rankings are influenced by factors outside our control: algorithm changes, competitor moves, your site's authority. Agencies that guarantee positions are overpromising.
What's the difference between local SEO and organic SEO?
Local SEO targets the map pack — the Google Maps results that show up for searches like "HVAC repair near me." It's driven by your Google Business Profile, reviews, and citations. Organic SEO targets the blue-link results below the map, driven by your website's content, authority, and technical health. Most small businesses need both working together.
What if someone is already doing my SEO?
We'll audit what's been done and tell you honestly what's working, what isn't, and what's been left unaddressed. No obligation to switch anything — we'd rather you make a decision based on actual data than a sales pitch.
What do you need from me to get started?
Access to Google Search Console and Google Business Profile. A call to understand your business and goals. After that, we handle the rest and loop you in monthly with a report and a short note on what's next.
Let's Talk

Book a 30-minute call.

We'll look at where your site stands in search right now, talk through what's realistic for your business, and figure out together if it's a good fit. No pressure, no pitch deck.

Book a Call